Effective Date: 15th October 2026
Last Updated: 15th October 2026
Introduction
AERA Westlands (“AERA”, “we”, “our” or “us”) is committed to protecting the privacy and personal information of individuals who visit our website, enquire about our residential properties, engage with our sales team, or otherwise interact with us.
This Privacy Policy explains how we collect, use, store, disclose and protect your personal information when you visit www.aera.co.ke, submit an enquiry, request property information, book a site visit, communicate with us through WhatsApp or other channels, or express an interest in purchasing a property at AERA Westlands.
We are committed to handling personal information responsibly and in accordance with applicable data protection laws, including the Constitution of Kenya, the Data Protection Act, 2019, and applicable regulations.
By using our website or providing your personal information to us, you acknowledge that you have
read this Privacy Policy. Where consent is required by law, we will seek your consent before
processing your personal information for the relevant purpose.
Information We Collect
We may collect the following categories of personal information, depending on how you interact with us.
2.1 Personal and Contact Information
This may include:
● Full name.
● Telephone number and WhatsApp number.
● Email address.
● Country of residence and general location.
● Preferred method of communication.
2.2 Property Enquiry Information
When you express interest in AERA Westlands, we may collect:
● Your preferred apartment type, such as a studio, one-bedroom, two-bedroom or three-bedroom residence.
● Your intended purpose for purchasing, such as personal occupation, investment or rental income.
● Your anticipated purchase timeline.
● Your preferred budget range and payment preferences.
● Your interest in viewing the show house or arranging a site visit.
● Other information you voluntarily provide to help us respond to your enquiry.
We will only collect information that is relevant and reasonably necessary for the stated purpose.
2.3 Communication and Sales Information
We may retain records of communications between you and AERA, including enquiries, correspondence, WhatsApp messages, meeting notes, site-visit arrangements and follow-up communications.
Where you proceed with a property reservation or purchase, we may collect additional information required for reservation documentation, sale agreements, payment administration, due diligence and compliance with applicable legal obligations.
2.4 Technical and Website Usage Information
When you visit our website, certain information may be collected automatically, depending on the website's configuration. This may include:
● Internet Protocol (IP) address.
● Browser type and device information.
● Pages visited and time spent on the website.
● Website interactions and referral sources.
● Cookie identifiers and similar tracking information.
3. How We Collect Your Information
We may collect personal information through:
● Website contact forms and property enquiry forms.
● WhatsApp, telephone calls, email and other communication channels.
● Digital advertisements on platforms such as Facebook and Instagram.
● Site-visit bookings, show-house visits and property events.
● Direct interactions with our sales team and authorised property agents.
● Reservation forms, sale agreements and other transaction-related documents.
● Cookies, analytics tools and similar technologies, where enabled.
Where personal information is received from an authorised agent or another third party, we will handle it in accordance with applicable law and the relevant privacy obligations.
4. How We Use Your Information
We may use your personal information for the following purposes:
4.1 Responding to Property Enquiries
To respond to your questions, provide property details, share brochures, explain available apartment options and provide information about pricing, payment plans and availability.
4.2 Sales and Site-Visit Management
To arrange show-house viewings, schedule site visits, coordinate appointments, provide updates and
facilitate communication with our sales representatives.
4.3 Property Reservations and Purchases
Where you decide to proceed with a purchase, to facilitate reservations, prepare documentation, coordinate with relevant legal representatives, administer payments and fulfil contractual and legal obligations.
4.4 Marketing and Promotional Communications
Where permitted by law and subject to any required consent, we may use your contact information to share AERA-related updates, launch announcements, property availability, investment information, promotional offers and other relevant communications.
You may opt out of marketing communications at any time.
4.5 Advertising and Campaign Measurement
Where the relevant tools are enabled and their use is lawful, we may use website analytics, advertising pixels and similar technologies to understand campaign performance, measure advertising effectiveness, improve our marketing activities and reach people who may be interested in our properties.
We will apply appropriate consent and privacy controls where required.
4.6 Website Improvement and Security
To maintain and improve our website, understand visitor behaviour, prevent spam and fraudulent enquiries, protect our systems and ensure the security of our services.
4.7 Legal and Regulatory Compliance
To meet applicable legal, regulatory, tax, accounting, contractual and record-keeping obligations and to establish, exercise or defend legal claims where necessary.
5. Legal Basis for Processing
We will process personal information only where a lawful basis applies. Depending on the circumstances, this may include:
● Consent: Where you have voluntarily agreed to a specific use of your information, such as receiving marketing communications or consenting to non-essential tracking technologies.
● Contractual necessity: Where processing is necessary to take steps at your request before entering into a contract or to perform a contract with you.
● Legal obligations: Where processing is required to comply with applicable law.
● Legitimate interests: Where processing is necessary for legitimate business purposes, such as responding to relevant enquiries, maintaining website security or managing our sales operations, provided your rights and interests are appropriately considered.
Where consent is the applicable legal basis, you may withdraw it at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.
6. Sharing and Disclosure of Personal Information
We will process personal information only where a lawful basis applies. Depending on the circumstances, this may include:
● Consent: Where you have voluntarily agreed to a specific use of your information, such as receiving marketing communications or consenting to non-essential tracking technologies.
● Contractual necessity: Where processing is necessary to take steps at your request before entering into a contract or to perform a contract with you.
● Legal obligations: Where processing is required to comply with applicable law.
● Legitimate interests: Where processing is necessary for legitimate business purposes, such as responding to relevant enquiries, maintaining website security or managing our sales operations, provided your rights and interests are appropriately considered.
Where consent is the applicable legal basis, you may withdraw it at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.
7. WhatsApp and Other Third-Party Platforms
If you contact AERA through WhatsApp, social media, email or another third-party platform, your communications may also be subject to that platform's own privacy policy and terms of service. Information shared through these platforms may be processed by the relevant service provider under its own arrangements.We encourage you to review the privacy policies of the platforms you use and avoid sending sensitive personal or financial information through unsecured communication channels.
8. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to support functionality, understand website usage, improve user experience and measure advertising performance.
Cookies may include:
● Essential cookies: Required for core website functionality and security.
● Analytics cookies: Used to understand how visitors interact with the website.
● Advertising cookies and pixels: Used, where enabled, to measure campaigns, understand advertising interactions and support relevant advertising.
Where required by law, we will seek consent before placing non-essential cookies or activating relevant tracking technologies.
You may manage cookie preferences through the website's cookie controls, where available, or through your browser settings. Disabling certain cookies may affect some website features.
9. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, loss, misuse or destruction.
These measures may include access controls, restricted staff permissions, secure storage, appropriate service-provider arrangements and other safeguards proportionate to the nature of the information processed.
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
Where a personal data breach occurs, we will take appropriate steps in accordance with applicable legal requirements.
10. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including responding to enquiries, managing sales relationships, completing property transactions, meeting legal obligations and resolving disputes.
Retention periods may vary depending on the nature of the information and the circumstances in which it was collected.
Where personal information is no longer required, we will take reasonable steps to securely delete, destroy or anonymise it, unless continued retention is required or permitted by law.
11. International Transfers of Personal Information
Some of our service providers, technology platforms or advertising partners may process or store personal information outside Kenya.
Where personal information is transferred outside Kenya, we will take the steps required by applicable data protection law, including ensuring that appropriate safeguards or other lawful transfer conditions are in place.
12. Your Data Protection Rights
Subject to applicable law, you may have the right to:
● Be informed about how your personal information is collected and used.
● Access personal information we hold about you.
● Request correction of inaccurate, incomplete or misleading personal information.
● Request deletion of personal information where legally applicable.
● Object to processing of your personal information in circumstances provided for by law.
● Withdraw consent where processing is based on your consent.
● Request data portability, where applicable.
● Lodge a complaint with the Office of the Data Protection Commissioner in Kenya.
These rights are subject to applicable legal conditions and exceptions. For example, we may need to retain certain records to fulfil legal obligations or establish, exercise or defend legal claims.
To exercise your rights, please contact us using the details provided in Section 15. We may request reasonable information to verify your identity before processing your request.
13. Marketing Communications and Your Choices
We may send you property-related marketing communications where permitted by law and where any required consent has been obtained.
You can opt out of marketing communications by:
● Using the unsubscribe link in an email, where available.
● Replying with an appropriate opt-out request to a marketing message.
● Contacting us directly using the details provided in this policy.
We will process your opt-out request within the applicable legal requirements. Please note that opting out of marketing does not necessarily prevent us from sending essential communications relating to an existing enquiry, reservation, contract, payment or legal obligation.
14. Children's Privacy
AERA's website and property marketing activities are intended for adults interested in residential property and investment opportunities.
We do not knowingly collect personal information directly from children for marketing purposes without the appropriate lawful basis and safeguards.
If we become aware that personal information has been collected from a child in circumstances that do not comply with applicable law, we will take appropriate steps to address the matter.
15. Contact Us
If you have questions about this Privacy Policy, wish to exercise your data protection rights or have concerns about how your personal information is handled, please contact us:
AERA Westlands
Website: https://www.aera.co.ke/
Email: sales@aera.co.ke
Telephone: +254-116-777-788 / +254-116-777-799
Please include “Privacy Request” in the subject line of your email to help us direct your enquiry appropriately.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our operations, website functionality, technology, service providers or applicable legal requirements.
Any revised version will be published on our website with an updated “Last Updated” date.
Where required by law, we will notify affected individuals or seek renewed consent before implementing relevant changes.
We encourage you to review this Privacy Policy periodically to remain informed about how we protect your personal information.
